Friday 10th July 2009

Bing Overtakes Yahoo! for Second Time

Google still dominates search engine market wars

Dublin (Ireland): Friday, 10th July, 2009: For the second time since it was launched, Microsoft's Bing search engine overtook Yahoo! Thursday (9th July) in US usage according to analysis conducted by web analytics firm StatCounter. Bing took 12.9% of the US market ahead of Yahoo!'s 10.15% but still well behind market leader Google at 74.99% according to the company's research arm StatCounter Global Stats.

The last time Bing overtook Yahoo! on one day was shortly after launch on June 4th according to StatCounter.

"The jump in Bing's share may reflect a positive review of the search engine compared to Google which appeared online in the New York Times on the 8th and in the print version on the 9th July," commented Aodhan Cullen, CEO, StatCounter. "While its lead over Yahoo! may not last into next week our data suggests that it is slowly but surely closing the gap."

StatCounter earlier this month announced June figures which showed that Microsoft had 8.23% market share in the US behind Yahoo! at 11.04% with Google at 78.48%. This research was based on an analysis of 1.316 billion search engine referring clicks (336 million from the US) which were collected from the StatCounter network of over three million websites.

StatCounter, which provides free website traffic analysis, is one of the largest web analytics companies in the world monitoring in excess of ten billion pageloads per month.

Other regional and country breakdowns can be viewed at:


For interview, photo or further information please contact:

Kerri Crowley, Simpson Financial & Technology PR
Tel: +353 1 260 5300 or E:

About StatCounter

StatCounter, a free online visitor stats tool, was founded in 1999. It offers its members the chance to grow and improve their online businesses by allowing them to monitor the number of hits to their website; the geographical location of visitors; the various pages a visitor views; keywords used to find the site plus other features.

StatCounter currently has over two million members and tracks in excess of ten billion pageloads per month over its network of three million websites. For information on this real-time, user-friendly, and free visitor stats tool, please visit

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