Wednesday 1st December 2010

BlackBerry overtakes Apple in Mobile Wars

Google's Android Gaining Market Share

Boston, USA and Dublin, Ireland; Wednesday 1st December, 2010: BlackBerry OS overtook Apple's iOS for the first time in the US in November in terms of mobile internet usage according to web analytics company, StatCounter. The company's research arm, StatCounter Global Stats finds that for the first time in the US BlackBerry OS at 34.3% overtook Apple's iOS which recorded 33% in November.

Google's Android is rapidly gaining and has almost tripled internet market share from 8.2% last November to 23.8% this year. Apple's iOS has fallen from 51.9% to 33% over the same period.

"These figures suggest that developers should not be developing solely for the iPhone to the exclusion of BlackBerry and Android," commented Aodhan Cullen, CEO, StatCounter. He added that, if current trends continue, BlackBerry and Android combined are on course to become twice the size of iOS as regards mobile internet usage in the next year.

Commenting on Microsoft's new Windows Phone 7 he said that it was not yet registering significantly in terms of internet usage but would be interesting to observe over the next year. "This data demonstrates that there is a battle royal already going on in the smartphone market for the consumer and business internet user. You can never underestimate Microsoft but it looks to have its work cut out."

BlackBerry's US lead is not replicated in terms of worldwide share according to the StatCounter data. Globally Symbian OS leads with 31.9% followed by iOS (21.9%), BlackBerry OS (19.3%) and Android (11.6%).

StatCounter Global Stats are based on aggregate data collected by StatCounter on a sample exceeding 15 billion page views per month collected from across the StatCounter network of more than three million websites. StatCounter, which provides free website traffic information, publishes worldwide internet usage trends via StatCounter Global Stats, a free online research tool.

Ends

Press queries to: Kerri Crowley, Simpson Financial & Technology PR
T: +353 1 260 5300 or E: kerri@simpsonftpr.ie

For individual country analysis go to:
http://gs.statcounter.com/#mobile_os-ww-monthly-200911-201011

Further information on our analysis is available at:
http://gs.statcounter.com/faq

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StatCounter, a free online visitor stats tool, was founded in 1999. It offers its members the chance to grow and improve their online businesses by allowing them to monitor the number of hits to their website; the geographical location of visitors; the various pages a visitor views; keywords used to find the site plus other features. For information on this real-time, user-friendly, and free visitor stats tool, please visit http://statcounter.com.

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